Where does the First Look tradition come from?
The tradition of the bride and groom not seeing each other before the wedding ceremony stems from a historical practice of arranged marriages. This tradition aimed to prevent the groom from backing out of the marriage if he found the bride to be unattractive. In essence, it was a way to ensure the marriage went through, even if the couple didn't find each other attractive, as marriages were often seen as business deals.
This is also related to the tradition of the bride wearing a veil. The veil, in its original form, was intended to prevent the groom from seeing the bride's face until after the vows, making it more difficult for him to back out.
While the historical reasoning is less relevant today, the tradition continues as a way to build anticipation and create a special moment for the couple.
Many couples now choose to incorporate a "first look" before the ceremony, where they can see each other privately and take photos before the formal proceedings.
Historically, arranged marriages were common, especially between families who were primarily concerned with property, financial, and protective reasons.
Fathers of the bride worried that if the groom saw the bride before the wedding and didn't find her attractive, he might change his mind and cancel the marriage.